According to the writing by Mr. Will Firth
I’ve been researching and working in the growing specialty coffee industry in Vietnam since 2012.
My mission is to change the way the world sees Vietnamese coffee.
I work with growers, green coffee processors, roasters, cafe owners, and baristas in Dalat and Saigon as a teacher, consultant, and enthusiast.
I always want to talk about specialty coffee in Vietnam.
In January 2013 I returned to Ho Chi Minh City, Vietnam after six years’ absence, and what I found when I returned was a completely different country. I had come back on a mission to find high quality arabica in the mountains of Dalat, but I ended up finding so much more.
I worked the bar, roasted coffee, trained baristas, trained roasters, judged competitions, and helped people open cafes. I supported anyone I could find who was dedicated to raising the bar for coffee in the country. I quickly became part of a small and young community of producers, processors, green coffee buyers, roasters, nerds, and cafe entrepreneurs who are trying to make Vietnamese coffee something legit and worthy of attention.
Well, my mom is Vietnamese and that’s what brought me there in the first place, but what keeps me engaged in the country are the people that I meet and work with, and its potential for producing great coffee – and a fascinating cafe culture that is growing quickly.
In August 2015 I moved to Portland, Oregon to take a dream job with Modbar. I remained a champion of Vietnamese coffee, and made periodic trips to check in and contribute to the community.
In December 2018 I returned to Saigon with my partner Kel, this time to start our own business.
Bạn mến, Bắt đầu từ ngày 20/05/2021, chúng ta có 1 món quà tươi mới và đậm vị để chào đón mùa Hạ đang tới! Quà là 1 hộp 10 gói cà phê Túi lọc tiện dụng được tặng kèm mỗi đơn hàng từ 2 sản phẩm cà phê gói bất kỳ. Chương trình tặng […]Xem thêm
La Viet Coffee is a local coffee company, located in Da Lat city, Viet Nam. We grow, process, roast and brew coffee. Our team are passionate about coffee. We love to discover all the good things for coffee and share that with all coffee lovers. As we know, good coffee becomes more meaningful when shared […]Xem thêm
Nếu làn sóng thứ 1 nói đến sự bùng nổ của dòng cà phê hoà tan, và làn sóng thứ 2 là giai đoạn nâng tầm, đánh dấu sự xuất hiện của những khái niệm espresso, latte, barista…, thì tại làn sóng thứ 3, thưởng thức cà phê được xem là quá trình “chiêm ngưỡng” thành […]Xem thêm